UTM Link Builder
Build trackable campaign links for Google Analytics in seconds.
- 100% free
- Keeps existing parameters
Last reviewed by the OnlineToolPro team
Where the traffic comes from
The type of link
What is the UTM Link Builder?
UTM tags are extra bits added to a link so analytics tools like Google Analytics can tell which newsletter, ad or post sent a visitor. Fill in the fields and get a correctly formatted link.
How it works
How to use the UTM Link Builder
3 simple steps. No experience needed.
What can you use it for?
- Track clicks from a newsletter.
- Compare which social posts bring visitors.
- Tag links in ads or QR codes.
FAQ
Frequently asked questions
Which fields are required?
Source, medium and campaign. Term and content are optional.
Should I use UTM tags on internal links?
No — only on links from other places. Internal UTM links reset how visits are attributed.
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